Featuring: Louis Lammertyn, Co-Founder, BookBetter On 28 October, we welcome Louis Lammertyn, Co-Founder of BookBetter, for the next edition of RHIA Morning Take-off. Through its collaboration with Rotterdam The Hague Airport (RTHA), BookBetter is helping make more sustainable flying accessible for travellers. One of the key focus areas is increasing awareness and uptake of Sustainable Aviation Fuel (SAF) by making SAF contributions a simple and visible part of the flight booking process. While SAF is recognised as one of the tools to reduce aviation emissions in the coming decades, many travellers are still unfamiliar with its role and impact. BookBetter is working to bridge that gap by making it easier for passengers to contribute to SAF adoption at the exact moment travel decisions are made. BookBetter is helping airports and mobility providers gain a better understanding of passenger journeys and travel behaviour. By combining data-driven insights with innovative digital solutions, BookBetter supports more informed decision-making, improved customer experiences and enhanced operational performance. As the aviation sector continues its journey towards more sustainable aviation, how can we encourage travellers to make sustainable choices as well? What role can passenger engagement play in accelerating the uptake of Sustainable Aviation Fuel (SAF)? How can airports, airlines and technology partners work together to accelerate the transition? These questions are at the heart of this Morning Take-off. Together with Louis, we will explore how passenger engagement and smart digital solutions can help increase SAF uptake and support a more sustainable aviation ecosystem, while identifying opportunities for collaboration and innovation within the RHIA network. Event Details Date: Oct 28Time: 8:15-9:30 AM (online)Online event: TEAMS (link will follow after registration)
Featuring: Louis Lammertyn, Co-Founder, BookBetter
On 28 October, we welcome Louis Lammertyn, Co-Founder of BookBetter, for the next edition of RHIA Morning Take-off.
Through its collaboration with Rotterdam The Hague Airport (RTHA), BookBetter is helping make more sustainable flying accessible for travellers. One of the key focus areas is increasing awareness and uptake of Sustainable Aviation Fuel (SAF) by making SAF contributions a simple and visible part of the flight booking process. While SAF is recognised as one of the tools to reduce aviation emissions in the coming decades, many travellers are still unfamiliar with its role and impact. BookBetter is working to bridge that gap by making it easier for passengers to contribute to SAF adoption at the exact moment travel decisions are made.
BookBetter is helping airports and mobility providers gain a better understanding of passenger journeys and travel behaviour. By combining data-driven insights with innovative digital solutions, BookBetter supports more informed decision-making, improved customer experiences and enhanced operational performance.
As the aviation sector continues its journey towards more sustainable aviation, how can we encourage travellers to make sustainable choices as well? What role can passenger engagement play in accelerating the uptake of Sustainable Aviation Fuel (SAF)? How can airports, airlines and technology partners work together to accelerate the transition?
These questions are at the heart of this Morning Take-off. Together with Louis, we will explore how passenger engagement and smart digital solutions can help increase SAF uptake and support a more sustainable aviation ecosystem, while identifying opportunities for collaboration and innovation within the RHIA network.
Event Details Date: Oct 28Time: 8:15-9:30 AM (online)Online event: TEAMS (link will follow after registration)
Program08:15 – 08:30 | Digital tune-inConnect with fellow innovators and aviation professionals.
08:30 – 08:40 | OpeningWelcome by the RHIA team and introduction to the role of digital innovation in the future of airports and mobility.
08:40 – 09:10 | Keynote by Louis LammertynHow BookBetter is helping travellers make more sustainable choices by simplifying SAF contributions during the booking process, and what this means for airports, airlines and the wider aviation ecosystem.
09:10 – 09:25 | Q&A / DialogueEngage directly with Louis and discuss opportunities for innovation and collaboration.
09:25 – 09:30 | Call to action & closingReflecting on how airports, mobility providers and innovators can work together to enhance the passenger journey.Don’t miss this Morning Take-off Making aviation more sustainable is not only about new technologies and aircraft innovations. It is also about helping travellers make informed choices and lowering the barriers to contribute to possible solutions such as SAF.
Join us and discover how small actions during the booking process can contribute to a more sustainable future for aviation.
Co-Founder of BookBetter
